CASE STUDY

NEXT
LEVEL

INDIANA UNIVERSITY
PROJECT STORY

THE NEXT LEVEL STARTS HERE.

Ryval created Indiana Basketball’s 2026 intro video as a stark, surreal study in pressure, identity and ascent—pairing bold monochrome imagery with electric lasers and high-impact post.

THE CHALLENGE

Move one of college basketball’s most storied programs forward with a contemporary video that still feels unmistakably Indiana.

THE APPROACH

Ryval combined mirrored compositions, dramatic player portraiture, practical lighting and precision editorial pacing to build an intro with a bold new visual language.

WHAT RYVAL DELIVERED

CREATIVE, PRODUCTION + POST

CREATIVE DEVELOPMENT
PRE-PRODUCTION
LIVE ACTION PRODUCTION
POST-PRODUCTION
COLOR + FINISHING
MOTION GRAPHICS
THE OUTCOME
ā€œA hypnotic game-day intro built to push IU basketball into another world.ā€

INDIANA UNIVERSITY Ā· BASKETBALL INTRO VIDEO Ā· 2026 SEASON